The 7 best ways to quickly improve your Amazon sales ranking
If the product is already sold on Amazon, the seller must maintain a positive sales history to help improve the sales ranking. New products or new sellers rank below 2000 or even 5000. If the product is already ranked high, it is not recommended to spend time and resources to continue to pursue high ranking. What can we do to improve the sales ranking of our 2000 ranked products?
1.Use FBA
The biggest advantage of this option is that you don't have to spend any time or money setting up a warehouse or distribution channel. Using the FBA model makes it easier for you to use Prime shipping, which can significantly affect your visibility on this platform. Faster shipping times attract more shoppers, ultimately increasing sales and conversion rates.
2.Speed up sales
The more products you sell, the higher your ranking will be. The key is to maximize the visibility of your product on this platform. There are two specific ways to quickly increase your sales and further strengthen your ranking promotion program:
· Reduce prices briefly to sell your products quickly. You must also check the return on investment and make sure your business can withstand a price drop.
· Make your product unique, thereby reducing the number of merchants selling the same product as you. With less competition, it becomes easier to rank certain search terms.
3.Enhance customer experience
To improve Amazon's sales ranking, you need to enhance the customer experience and ensure that your potential customers can easily find and buy your products.
First, make sure your client can easily understand the language on the list.
Also, add at least 3 pictures to the list that are clear and show all sides of the product. A brief overview of the product is provided to the customer, which helps in natural ranking.
4.Win the BuyBox button
If customers don't see the option to immediately add the product to their cart, they will lose interest in your product. Our whole focus is on increasing your sales and making it easy for customers to Buy your products, and Buy Box helps in this process.
5.Keyword optimization
SEO is critical to whether your product page is visible to customers on Amazon. What people search for on Amazon is different from what they search for on search engines like Google. Buyers locate products by using search queries and keywords. These keywords are then matched against the product list to find relevant results. Sellers need to conduct keyword research to find the highest-ranked products on the platform and the terms customers use to find them.
6.Use third-party tools
It's hard for sellers to get historical data from Amazon. If you want deep enough data, indicators such as BSR can provide valuable trends. Using third-party tools can help you capture and monitor changes and apply improvements.
7.Product research
Even if you have excellent copy and keyword optimization and choose the wrong product, your sales will suffer.
Product research will help you analyze current market trends and find the right products with greater profit and high sales opportunities. With better research, there is a better chance of improving sales rankings.