How Amazon's stock shortage affects the weight?

How Amazon's stock shortage affects the weight?
Photo by NEOM / Unsplash

Combining official information and user feedback, we conclude that the impact of Amazon's stock shortage on the weight is mainly reflected in the following three aspects:

1. Affect store sales

If the Amazon store is out of stock, the store loses sales of the product. With good luck, timely replenishment can minimize the impact. But if the luck is bad, it will lead to a sharp drop in store sales.

2. Lower product ranking

If the Listing ranking of the product falls, when there is a shortage of stock, the ranking of the store's product will fall rapidly, and the situation of selling will appear in the Listing.

3. Losing your competitive edge

If the store is out of stock, the Listing weight will change greatly due to the shortage, and the competitive advantage will be gradually lost. If the competitive advantage is lost in the subsequent work, the Listing optimization weight will become very difficult, and even be punished by Amazon platform.